Art charges: Free for 100% or larger sized graphics which require no modifications. Artwork requiring modification for the silkscreen process is charged at $75 per hour, with a 1/2 hour minimum. Most artwork requiring modification can be completed in 1/2 hour. Some complex multicolor art may take longer. Supplied artwork should be received 4 weeks prior to required ship date.

Artwork Requirements:

Send us your artwork on paper or as a file. We can add your logo, address, phone or web site to create your own unique products. We can also design something special just for you. Call 1-800-655-0493 or 1-408-249-2855 and tell us what you've got in mind!

Art on disk or attached to e-mail is welcome; Macintosh format preferred. Multi-color artwork should be supplied as an 'eps' file in 'vector' format, with necessary fonts and linked graphics supplied. (Don't let the technical terms scare you. Your printer, graphic artist or ad agency most likely has your logo on file in this format and will know exactly what we're talking about.)

Reflective artwork: Single color artwork may be supplied as a black and white printout, at actual size or larger. Your printer should be able to print out at least 300dpi resolution for best results.Please give us a call with any questions you may have...we're very flexible and willing to work with you.Definitions and descriptions:

About the "vector" file format: Adobe Illustrator and Macromedia Freehand are examples of applications that save files in vector format. Instead of creating a mosaic of your image out of square colored blocks called 'pixels' as in a GIF, JPEG or TIF file, vector files store data as lines, shapes, text and other objects. Vector images can be scaled by any amount without looking grainy or pixelated. Vector images also can easily carry the information needed to separate your image into multiple ink colors as required for our silkscreening process.

Basic Advertising - A Division of Basic Marketing Group
1998 The Alameda, #2, San Jose, CA 95126
toll free 1-800-655-0493 | tel 1-408-249-2855 | fax 1-408-249-1664 | e-mail sales@basicadvertising.com